Olympics 2012 London
Lord Coe and Daley Thompson meet the story tellers of London 2012
A single hundred members of the public from across the UK have been specially chosen via BT’s Storytellers campaign to tell the story of the London 2012 Olympic and Paralympic Games. The final Storytellers group represents every single region of the UK and comprises bloggers, social networkers, artists, writers, poets, graphic designers, film-makers, photographers, and musicians who will begin documenting the develop-up to the Games from just ahead of the 1 Year to London 2012 landmark. BT has launched a new interactive website – bt.com/Storytellers – to showcase the views, opinions and creativity of the Storytellers and to enable the public to share in the journey, bringing them even closer to each the sporting and cultural elements of London 2012. As element of their commitment to showcasing British talent, BT plans to highlight some of the Storytellers’ inventive function on Live Web sites across Britain ahead of the Games next year. As element of the campaign, the Storytellers will be set challenges, produce their personal content, and also have the likelihood to get closer to the Games by attending certain events in the lead-up to London 2012 A number of other celebrities and athletes who are excited about the Games have signed up to tell their stories on the way to 2012, which includes writer and actress Emma Kennedy, DJ Neil Fox, GB triathlon medal hopefuls Alistair and Jonathan Brownlee and Paralympic gold medallist Oscar ‘Blade Runner’ Pistorius. BT is not only connecting men and women by means of the …
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